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Course Co-ordinated by IIT Kharagpur
Coordinators
 
Prof. A Malik
IIT Kharagpur

 

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This course aims to provide basic formal training to budding professionals, social workers, and students in the role of strategic communication in sustainable development.

 

Course Goals:

  • To help the students understand the role of communication in sustainable development
  • To help students use strategic communication to solve problems of sustainable development
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    COURSE CONTENT

    Week

    Topic

    1.

    • Introduction to sustainability communication (30 minutes)
    • Why is communication important for sustainable development (30 minutes)
    • Approaches to sustainability communication (1 hr)

    2.

    • Sociological & psychological perspectives of sustainability communication
    • Sustainability communication: A systemic-constructivist perspective
    • Strategies for sustainable development
    • What is strategic communication?
    • How is strategic communication related to sustainable development?

    3.

    • Steps of strategic communication for sustainable development

    4.

    • Applications of strategic communication in sustainable development
    • Best practices in strategic communication in sustainable development
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